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Designing Luxury Brands

The Science of Pleasing... Autor: Diana Derval Format: PDF

This book shows how to build successful luxury brands using the power of sensory science and neuro-physiology. The author introduces – based on inspiring business cases like Tesla, Louis Vuitton,...

Embedded Systems Handbook,...

Format: PDF

Considered a standard industry resource, the Embedded Systems Handbook provided researchers and technicians with the authoritative information needed to launch a wealth of diverse applications,...

My Cognitive autoMOBILE Life

Digital Divorce from a Cognitive... Autor: Sebastian Wedeniwski,... Format: PDF

Only ten years ago driving was about horsepower, style and comfort -- people said they loved their cars. Today, we can see the transformation in the automotive industry including ridesharing and...

German international companies...

Autor: Juliane Couto Format: PDF

Bachelor Thesis from the year 2014 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 2,2, Cologne Business School Köln, language:...